Inspiroidu koulutusmaailman tapahtumista ja pysy ajan tasalla hakuajoista tilaamalla kuukausittainen uutiskirjeemme.
MBA in International Marketing
MBA - International Marketing
The marketing of products and services is an important aspect of any business. Effective delivery of a company’s offerings is key to success in today’s constantly evolving and diverse business world. This program provides the framework for understanding markets, competitors, product portfolios and consumer behavior from an international perspective. Students will develop their entrepreneurial thinking and learn about the latest developments in digital marketing strategies, advertising and media, which will prepare them for a career in international marketing.
The admission process at EU Business School is clear and straightforward. Applicants must fulfil specific academic and English language requirements to be eligible for admittance into their chosen program.
Prospective students are evaluated on the strength of their applications as a whole. Consideration is given to the student’s qualities and abilities: leadership potential, academic achievements, performance on standardized tests, extracurricular activities and personal experiences. EU's Admissions Services department will assist all applicants throughout the entire application process.
Program contentYear 1TERM I
- Transformational Management & Leadership
- Organizational Behavior
- Financial Reporting & Analysis
- Marketing in a Digital World
- Data Analysis for Managers
- Consulting Lab
- Crafting Your Future
- Corporate Finance
- People & Talent Management
- Global Economics
- Strategy & Decision Making
- Information Systems & Technology
- Communication for Success
- Legal Issues & Business Ethics
- Crafting Your Future
- Business Strategy Simulation
- International Marketing
- Sales Management & Strategy
- Marketing Research
- Digital Marketing Strategies
- Advertising & Media
- One Year (Full Time) Fees: €6,950 per term
- Two Years (Part Time) Fees: €3,475 per term
Several scholarship options are available. Please check the institute website for more information.
EU Business School
Established in 1973, EU Business School (EU) is an international, professionally accredited, high-ranking business school with campuses in Barcelona, Geneva, Munich and digital. We offer foundation, bachelor’s, master’s, MBA, DBA and further education programs which focus on business administration, communication,...